Privacy policy

Last Updated: 2025
YaKeSaYKS operates this shop and website, including all related information, content, features, tools, products, and services, to provide you, as a customer, with a personalized shopping experience (the “Services”). The operation is carried out via Shopify, which enables us to provide you with the Services.

This Privacy Policy describes how we collect, use, and, where applicable, share personal data when you visit the website, use the Services, make a purchase or other transaction, or otherwise communicate with us.

In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall take precedence with respect to the collection, processing, and sharing of your personal data.

Please read this Privacy Policy carefully. By using or accessing the Services, you confirm that you have read this Privacy Policy and agree to the collection, use, and sharing of your personal data as described herein.

 

What Personal Data Do We Collect or Process?
When we use the term “personal data,” we mean information that identifies you or can be directly associated with you. Personal data does not include information that is collected anonymously or anonymized in such a way that identification or association with you is not possible.

Depending on how you interact with the Services, where you reside, and what applicable law allows or requires, we may collect or process the following categories of personal data, including inferences drawn from such data:

• Contact Information: Name, mailing address, billing address, shipping address, phone number, and email address.
• Financial Data: Credit and debit card information, bank account details, transaction details, payment method, payment confirmation, and other payment information.
• Account Information: Username, password, security questions, account settings, and personal preferences.
• Transaction Information: Items you view, add to your cart, wishlist, or purchase, as well as information about returns, exchanges, or cancellations, including your past transactions.
• Communication with Us: Information you provide when contacting us, e.g., inquiries to customer support.
• Device Information: Information about your device, browser, or network connection, IP address, and other unique identifiers.
• Usage Information: Information about how and when you interact with the Services, which pages you visit, and which features you use.

Sources of Personal Data
We may collect personal data from the following sources:

• Directly from You: We collect personal data when you create an account, access or use the Services, communicate with us, or otherwise provide information to us.
• Automatically through the Services: We collect data from your device or through your use of our products, services, or website, including the use of cookies and similar technologies.
• From Our Service Providers: Service providers acting on our behalf may collect or process personal data, for example, for payment processing, IT services, or analytics purposes.
• From Our Partners and Other Third Parties: We may receive personal data from partner companies or other third parties to provide and improve our Services or to support marketing and advertising efforts.

How Do We Use Your Personal Data?
Depending on how you interact with us or which Services you use, we may process personal data for the following purposes:

• Providing, Customizing, and Improving the Services:
  We use your personal data to provide the Services to you, including fulfilling contracts, processing payments, executing orders, organizing shipping, handling returns and exchanges, and managing your account. This also includes creating a personalized shopping experience, such as providing personalized product suggestions or recommendations based on your past purchases and interactions.
• Marketing and Advertising:
  We use personal data to send you marketing and promotional communications (e.g., via email, SMS, or postal mail) and to personalize online advertisements for our products or Services. This may be based on your past purchases, your behavior on our Services, or similar interactions.
• Security and Fraud Prevention:
  We process personal data to authenticate your account, ensure the security of our Services, detect and prevent fraudulent, illegal, or malicious activities, and protect public safety. Please carefully protect your login credentials (username, password, etc.) and do not share them with third parties.
• Communication with You:
  We use personal data to provide customer support, respond to inquiries promptly, and facilitate communication between you and our company.
• Legal Reasons:
  We process personal data to comply with legal obligations, respond to government requests, investigate or participate in legal proceedings, and ensure compliance with our Terms of Service and policies.

 

How We Share Personal Data
Under certain circumstances, we may share your personal data with third parties for legitimate purposes as described in this Privacy Policy. This includes, in particular:

1. Service Providers and Processors:
   We engage third parties to perform certain services on our behalf, such as IT management, payment processing, data analysis, customer service, cloud storage, fulfillment, and shipping.

• In this context, we particularly use Shopify, an e-commerce service provider that supports us in operating our online shop.

1. Business and Marketing Partners:
   Partners that provide marketing or advertising services on our behalf may use personal data to display advertising to you. These partners use your data only according to their own privacy policies.
2. Personalized Advertising:
   We may use personal data to display personalized advertisements based on your online activities across various websites and shops, to the extent legally permitted or if you have consented.

• Depending on your place of residence, you have the right to object to or restrict the use of your data for targeted advertising. You can exercise this right at any time via the provided opt-out mechanisms or by contacting us directly.

1. Your Consent or Special Use:
   If you expressly request or consent, we may share personal data with third parties, for example to deliver products or when using social media widgets or login integrations.
2. Corporate Group and Affiliates:
   We may share personal data within our corporate group or with affiliated companies as necessary to provide the Services.
3. Business Transactions and Legal Obligations:
   In the context of mergers, acquisitions, insolvencies, or to comply with legal obligations (e.g., subpoenas, court orders), personal data may be shared. This also applies to enforce our Terms of Service or to protect our rights, the Services, or the rights of our users.

 

Relationship with Shopify

• Our online shop is operated through Shopify, and the services are hosted by Shopify. Shopify processes personal data regarding your access to the shop and your use of it in order to provide, operate, and improve the services.
• Data you provide to us while using our shop may be shared with Shopify and, if applicable, other service providers engaged by Shopify. These recipients may be located outside your country of residence. The data transfer occurs solely for the purpose of providing and optimizing the services.
• Shopify may use certain features to secure, expand, and optimize the services, which involve processing data from your interactions with our shop, other Shopify merchants, and Shopify itself. In these cases, Shopify is independently responsible for the processing of your personal data, particularly regarding the exercise of your data protection rights.
• For more information, please see Shopify’s Privacy Policy.
• Depending on your place of residence, you may also exercise data protection rights directly through the Shopify Privacy Portal.

Websites and Third-Party Links

• The services may contain links to websites or online platforms operated by third parties. If you follow such links, which are not affiliate websites or under our control, we strongly recommend reviewing the privacy policies, security measures, and other terms and conditions of these third-party websites.
• We assume no responsibility or liability for the privacy, security, or content of such websites, including the accuracy, completeness, or reliability of the information provided on them.
• Information you provide in public or semi-public spaces, including data on third-party social networking platforms, may be viewed and used by other users or third parties, without restrictions imposed by us or the third party regarding their use.
• The inclusion of such links does not imply that we endorse the content, owners, or operators of these platforms, unless explicitly stated in the services.

Children’s Data

• The services are not intended for use by children, and we do not knowingly collect personal data from children who are not of legal age in your country.
• If you are a parent or legal guardian of a child who has provided us with personal data, you may contact us using the contact details below to request deletion of such data.
• At the time this privacy policy comes into effect, we are not aware of sharing or selling personal data from individuals under the age of 16, as these terms are defined under applicable law.

Data Security and Retention

• Please note that no security measures are perfect or impenetrable. Therefore, we cannot guarantee absolute security. Information you provide to us may be exposed to risks, especially during transmission. We recommend avoiding insecure channels when sending sensitive or confidential data.
• The retention period for your personal data depends on various factors, including the need to manage your account, provide you with our services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Options
Depending on your place of residence, you have certain rights regarding your personal data under applicable data protection laws, particularly the General Data Protection Regulation (GDPR). These rights are subject to the conditions provided by law and are not absolute. In certain cases, we may decline requests within the legally permissible framework.

You specifically have the following rights:

• Right of Access: You have the right to request confirmation of whether and which personal data we process about you.
• Right to Rectification: You may request the correction of inaccurate or incomplete personal data.
• Right to Erasure: You may request the deletion of your personal data, provided that no legal retention obligations or other legal reasons prevent this.
• Right to Restrict Processing: Under certain conditions, you may request the restriction of the processing of your personal data.
• Right to Data Portability: You may receive the personal data you have provided to us in a structured, commonly used, and machine-readable format or request its transfer to another controller, to the extent technically feasible.
• Right to Object: You may object at any time, for reasons arising from your particular situation, to the processing of your personal data, provided the processing is based on legitimate interests.
• Withdrawal of Consent: Where processing is based on your consent, you may withdraw it at any time with future effect.
• Managing Communication Preferences: You may opt out of receiving marketing emails at any time by using the unsubscribe link included in our emails. Regardless, we may continue to send you non-marketing communications, e.g., regarding orders or your customer account.

You can exercise your rights at any time using the contact details provided in this privacy policy.

If you reside in the United Kingdom or the European Economic Area (EEA), you may, subject to local legal exceptions and limitations, also exercise the following rights:

• Right to Object and Restrict Processing: You may request that we cease or restrict the processing of your personal data for certain purposes.
• Withdrawal of Consent: Where processing is based on your consent, you may withdraw it at any time. Withdrawal does not affect the lawfulness of processing that occurred before the withdrawal.

You can exercise these rights via the services where available, or by contacting us using the contact details provided below.

For more information on how Shopify processes your personal data and the rights available to you—including rights regarding data processed by Shopify—please refer to Shopify’s Privacy Policy:
https://privacy.shopify.com/en

Exercising your rights is free of charge. Where required by applicable law, we may verify your identity before processing your request. You may also appoint an authorized representative to submit requests on your behalf; in such cases, we may request suitable proof of authorization.

We will handle your request promptly in accordance with legal requirements.

Complaints
If you believe that the processing of your personal data violates applicable data protection laws, or if you have any questions or complaints regarding our data processing, you may contact us at any time using the contact details provided below.

Regardless, you have the right to file a complaint with a competent data protection supervisory authority.

For individuals residing in the European Economic Area (EEA), complaints can in particular be submitted to the data protection supervisory authority of the member state in which you have your habitual residence, workplace, or the location of the alleged violation.

A list of competent data protection supervisory authorities within the EEA can be found on the website of the European Data Protection Board (EDPB).

International Transfers
Please note that we may transfer, store, and process your personal data outside the country in which you reside.

When transferring your personal data outside the European Economic Area (EEA) or the United Kingdom, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses (SCCs) or equivalent contracts approved by the competent UK authority, unless the transfer is to a country that has been recognized as providing an adequate level of protection.

Changes to this Privacy Policy
We may update this privacy policy from time to time to reflect, for example, changes in our practices or for other operational, legal, or regulatory reasons. The revised privacy policy will be published on this website, the “Last Updated” date will be adjusted accordingly, and any legally required notifications will be made.

Contact
If you have any questions regarding our data protection practices or this Privacy Policy, or if you wish to exercise any of your data protection rights, you may contact us at any time:

Phone: +49 173 6810328
Email: yakesa.yks@gmail.com
Postal Address:
Yamel Leonor López González
Neuwerkstraße 45
99084 Erfurt
Germany

In accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR), we are the data controller responsible for the processing of your personal data.

 Tax Identification Number: 151/246/17755
(Note: In accordance with § 19 UStG, no VAT is charged — small business regulation.)